My personality is a cocktail of Ellenor Shellstrop, Jake Peralta, and Chandler Bing. I like to unwind by cooking, walking through my L.A. neighborhood, and obsessing over my house plants. If you stole my phone, you would find an array of podcasts, audiobooks, music, and portraits of other people’s dogs. My friends say I'm funny, supportive, and make the best midnight snacks (if I can stay up that late!).
I attribute my keen sense of adaptability to my previous professional experiences, from an empathetic executive assistant who got sh*t done to a brand marketing manager for three different brands within a startup. I also launched a fellowship program in Costa Rica and led NCAA foreign tours in five countries. These days I’m very content basking in the L.A. sun during a stroll in my neighborhood and staying in to make a delicious home-cooked meal.
Web designer and
"I can figure that out" pro.
I'm Erin
Weird Magic
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More About Erin
"I’ve worked with several different web designers and Erin is my favorite!"
"Erin has done several websites for me! She’s done both ground up sites as well as updates to pre-existing ones. I’ve worked with several different web designers and Erin is my favorite! I can fully trust that she will bring my vision to life. If you need anything, she’s your girl!"
- Jaycie R.
"Ruby Works is Really the Full Package."
Ruby works really is the full package. She was able to produce some thing that felt so authentically me, incredibly polished and professional. I was really thankful and very impressed. Not only is Erin quick, smart, resourceful, and creative, she is also an absolute joy to work with. She’s funny and insightful; she made a process that I was dreading for months feel really simple, seamless, and fun. Erin is great at taking direction, and combining that direction with her knowledge of design, marketing and creativity to offer new ideas that I hadn’t thought of. In turn, creating something that was better than anything I could’ve come up with by myself. I would highly recommend her to anyone who is hoping to take that next step in representing themself in the way they’ve always dreamed to.
Natasha M.
"I feared being taken advantage of due to my lack of knowledge"
"I am a complete novice when it comes to web design and the logistics for program optimization. I feared being taken advantage of due to my lack of knowledge. I am happy to report that not only did Ruby Works completed to tasks at hand but also provided education along the way."
- Laura M.
"It was incredibly empowering to know how quickly a new idea could become actionable."
Erin brought several new initiatives to life with no more direction than: "So here is the general idea." When asked to create new websites, application processes, and educational program concepts, you could trust that there was intent and research behind her. With Erin, it was incredibly empowering to know how quickly a new idea could become actionable with minor adjustments before going live."
- Grant L.
"She takes in all of your details and inspirations and will create something magical."
"The process was not only easy, but it was fast. I was so impressed with how fast she brought me drafts and turned around a finished product. After a short conversation, where she asked insightful questions about my project, I knew she would give it the attention and detail it deserved.
She is incredibly detailed and fast. Extremely open to feedback and does not take it personal. She takes in all of your details and inspirations and will create something magical that is better than you ever imagined."
Elizabeth R.
Systems + Automations
Website In
a Week
Website In A Week
Website +
Systems Bundle
Mini Custom Brand Kit
- Complete Custom ShowIt website - up to 10 pages
- 45 min kick off call to begin project
- Communication and updates via Voxer app
- Mobile Optimized Design
- SEO Optimization (page titles, descriptions)
- Instagram Story launch graphics (3)
- Keycode and tutorial video for design transfer
- Access to follow-up support via Voxer for up to 30 days after VIP Experience
What's Included:
Starting at $3,795
Work With Me
Improve your web presence to impress your audience and grow your business with this package! Aside from aesthetics, your website will be designed to convert visitors, make calls to action (CTA) clear (but not tacky) with an effective flow between pages with SEO page descriptions that help get you found in search results!
For the established, but busy business owner who wanted this done yesterday.
Systems + Automations
Website In
a Week
Systems + Automations Intensive
Website +
Systems Bundle
Mini Custom Brand Kit
- Business strategy questionnaire
- 60-minute kickoff call
- Personalized systems audit
- Two days spent implementing all of your new automations, workflows, and systems
- Full systems walkthrough
- Access to follow-up support via Voxer for up to 30 days after Intensive
- 3-5 automations, possibility to add a 3-5 page guide for lead capture (2 rounds of edits)
What's Included:
Starting at $995
Work With Me
If you’re looking to set up new systems, improve your client onboarding experience or add a lead capture to your website, this is for you. With this 2-day intensive, you’ll bring on an expert (me!) to take inventory and dive into improving your systems. We’ll focus on optimizing everyday tasks for you so that you can avoid the busy work and give your full energy back to growing your successful business!
For the customer-focused service providers who know what their clients need, and want to deliver more to their clients faster.
Systems + Automations
Website In
a Week
Website + Systems Bundle
Website +
Systems Bundle
Mini Custom Brand Kit
- Complete Custom ShowIt website (up to 10 pages)
- 60 min kick off call to begin project
- Communication and updates via Voxer app
- Mobile Optimized Design
- SEO Optimization (page titles, descriptions)
- Instagram Story launch graphics (3)
- Keycode design transfer to Showit Account
- Business strategy questionnaire
- 60-minute kickoff call
- Personalized systems audit
- A full day spent implementing all of your new automations, workflows, and systems
- Full systems walkthrough
- Access to follow-up support via Voxer for up to 30 days after Intensive
What's Included:
Starting at $4,495
Work With Me
It’s sweet with substance - a new custom website built to impress and the automations to support your growth.
Website in a Week and Systems + Automations Intensive is a new era for your business delivered in two weeks. Enjoy a completely new brand identity and new opportunities like lead capture tools or CRM creation/optimization.
Systems + Automations
Website In
a Week
Mini Custom Brand Kit
Website + Systems Bundle
Mini Custom Brand Kit
- Brand Discovery Questionnaire
- Brand Discovery Kick off call
- Brand Proposal (w/ up to 3 rounds of edits)
- Primary Logo Design (jpg, png & ai files)
- Secondary Logo Designs (jpg, png & ai files)
- Research backed Color Palette Selection
- Font Selection
- Detailed Brand Guide PDF for reference
- Launch Instagram Graphics (3)
- Access to follow-up support via Voxer for up to 30 days after VIP Experience
What's Included:
For the new business owner who needs branding support to build out a minimal yet impactful visual brand.
Starting at $695
Work With Me
This is a brand kit that is mini but mighty; everything you need to launch a new look plus detailed guidance on how to implement and stay consistent. It starts with a questionnaire and kickoff call to connect and share the vision, followed by proposal drafts and 3 rounds of edits to get to the perfect final product. The final deliverable is your Brand Guidelines PDF that summarizes the brand identity from all angles: fonts, colors, logos, textures, shapes, and keywords.
If you’re looking for research-backed design principles, a stunning brand identity and to feel confident adhering to your brand - this mini will be a game changer for your biz.
Services
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Once we're all set, you'll receive an onboarding checklist to complete before the project begins. My services are designed to be delivered fast, so the pre-work is an essential ingredient!
Onboarding Checklist
If needed, we'll hop on a call to go over details, timeline and any questions. Then you'll sign the contract and lock in your dates.
Get Clear + Get Booked
Application takes 10 minutes (or less) and helps us ensure the project is a good fit. I try to respond to applications in 24 hours, but always within 48.
Submit an application
Take a look at the service offerings or reach out if you're curious what package is best for you or to request a custom service.
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What to expect between now and project start date.
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